PRESS AND MEDIA KIT - Lose It

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PRESSANDMEDIAKIT

OUR MISSIONLose It! is mobilizingthe world to achieve ahealthy weight.BRAND PILLARSWe uphold these pillars by being forward thinking, innovative, and creative. We aspire to offerpersonal solutions that mobilize the world to achieve a healthy weight.User-FriendlyEmpoweringEffectiveABOUT LOSE IT!40M members90M pounds lost32M foods & exercises4.7 Starsin app store1.4Mmonthly active users

THE PRODUCTLose It! is on a mission to change the way people view weight loss. That’s why we’vecreated this cutting edge technology to help our members make educated decisionsthrough simple calorie tracking.LOSE IT! BASICFREEPersonalizedWeight Loss PlanCreate a personalized weight lossplan based off your unique bodycomposition and activity level. Trackcalories and exercise and watchyour progress in the Goals section.Intuitive LoggingAccess and log items from ourdatabase of over 32 million foodsand exercises, and continue toeasily log with personalized searchrankings based on your logginghistory and offline search.LOSE IT! PREMIUM 39.99 / YEAR*ALL LOSE IT! BASIC FEATURES INCLUDEDDNA InsightsUpload your DNA results fromAncestryDNA and 23andMe to receivea nutrigenomics report as part of thepremium membership.Sync DevicesSync Devices - Sync the Lose It! App withyour fitness tracker or scale for easy andhonest logging.Advanced TrackingTrack your macronutrients, water intake,blood pressure, measurements, and more.Smart CameraMeal & Exercise PlanningSync Health Apps &Track ExerciseCreate Groups & ChallengesUse your camera to scan packagebarcodes or the food itself andallow Lose It! technology to helpyou log it.Connect Apple Health and GoogleFit for easy exercise tracking, or logyour exercise directly in the app.Community SupportAdd your friends and join groups towork together toward your goals inthe community tab.Customize your meal sections to meetspecific dietary needs, pre-log your foodand exercise plans, and gain access toin-app recipes and meal plans.Organize your own health or fitnesschallenges and invite your friends topartake.Patterns and CelebrationsGet insights into your eating habits,form logging streaks, and celebrate youraccomplishments.Ad FreeEnjoy Lose It! Premium completely ad free.

OUR LEADERSHIPA.Meet our leadership team, responsible for overseeing different arms of the business andhelping Lose It! and its employees grow and succeed!LUPAPatrickWetherilleCEOEric PuidokasPresidentKevin McCoySVP BusinessDevelopmentWhitneyKlinknerVP of CustomerCareWill LoweVP of DataScienceErin WebsterVP ofMarketingPaul ApolloVP of BusinessOperations

OUR MEMBERSLose It! could not have found success without the help and hard work of theirinspiring members, who are constantly amazing the team with their accomplishmentsand dedication.Why We UsedReal Membersin Our PhotosMeet.Keir, who decided tofocus on self-love andchange her life.Holly, who lost half herbodyweight and reachedher goal at age 50!Chuck, who started apositive relationship withfood and lost 189 lbs.Brandon, who decided tomake his health a prioritywhile in Med School.Erin, who used the DNAInsights feature to dropweight for her wedding.Chelsea, who droppedthe fad diets for thesimplicity of Lose It!Big H, who lost 100 lbswith Lose It!Brian, who lost 190 lbswith the support of hisfiancé.

FEATURED MEDIAMEDIA & PRESSLose It! Bolsters Free App with a Suite of New Features toSupport the Community during COVID-19Lose It! Now Integrates with Garmin Products & Platforms2017- Lose It! named as CES 2017 Innovation Award HonoreeThis Busy Salesman Used his Goal Setting Techniques to Lose 60Pounds - NBC BetterHow Superstar Member Rafael Used Lose It! To Drop over600 Pounds - Today.comPort Charlotte Man’s Weight Loss Journey Highlights AchievableGoals - Wink NewsMeet Jo Jones, a Woman who lost 66 Pound and is Running aMarathon - PopSugarPress Releases*Media Coverage*

CONTACT US & ASSETSImportant Information Lose It! Website Lose It! Blog Email Us: [email protected] Our Headquarters: 101 Tremont St Floor # 9Boston, MA 02108Download the Lose It! AppDownload the app from the App Store (iOS)and Play Store (Android).Connect with Us on Social &Learn More About the Company Facebook Pinterest Twitter Glassdoor Instagram AngelList LinkedIn IndeedAssets for Download Photo Assets Logo Assets Video Assets

FEATURED MEDIA MEDIA & PRESS Press Releases* Media Coverage* Lose It! Bolsters Free App with a Suite of New Features to Support the Community during COVID-19 Lose It! Now Integrates with Garmin Products & Platforms 2017- Lose It! named as CES 2017 Innovation Award Honoree This